29.05.2025

Bitcoin vs. Gold: A New Era of Value Storage?

The Debate on Bitcoin and Gold as Stores of Value

The question of whether Bitcoin replaces gold as a store of value is currently a subject of intense discussions among investors and analysts. The development of markets and the perception of cryptocurrencies as capital investments play a central role.

Market Development and Performance

In 2025, both Bitcoin and gold recorded remarkable price increases. While gold climbed nearly 29% to record highs above $3,500 per ounce, Bitcoin was up about 4% YTD (as of early May), with current reports indicating prices around $100,000 by the end of May. These figures show that gold has thus far led in terms of returns – however, the ratio has shifted significantly since April: since April 22, gold has fallen by nearly 8%, while Bitcoin has risen by around 18%.

Institutional Demand and Acceptance

  • Bitcoin: Institutional investors are showing growing interest in Bitcoin. Companies like MicroStrategy hold large amounts of BTC; BlackRock’s Spot Bitcoin ETF (IBIT) has even outpaced the SPDR Gold Trust in inflows this year.
  • Gold: There is also strong institutional demand here – particularly from central banks and investors looking for traditional securities in uncertain times.

Security and Volatility

  • Bitcoin offers high return potential but is known for its strong volatility.
  • Gold is still considered a stable store of value with lower fluctuations.

JPMorgan analysts currently see a “zero-sum game” between both assets: in phases, one rises at the expense of the other – recently, Bitcoin has gained ground against gold. They are predicting more potential for Bitcoin in the second half of the year due to institutional demand and regulatory developments.

Perception as an Investment

The choice between the two investments largely depends on the individual risk profile:

  • Conservative investors still often prefer gold due to its long-standing stability.
  • Risk-tolerant investors are increasingly betting on Bitcoin due to the prospect of higher returns and the increasing acceptance by large financial institutions.

Conclusion

Bitcoin does not completely replace gold; rather, it is increasingly complementing it in the portfolios of many investors. While both assets can be similar in their function as a hedge against inflation or uncertainty, the risk-return profile remains very different. Currently, many indicators suggest that institutional demand and regulatory progress could provide additional momentum for Bitcoin’s price – particularly in the second half of 2025, according to JPMorgan, BTC is expected to benefit more compared to precious metals like gold.

For private investors, the key remains: diversification according to personal risk appetite!