The Bitcoin rally has gained around 20 percent this week and reached new record levels, increasing the attention of private investors and small shareholders. On July 9, 2025, Bitcoin reached an all-time high of about $112,000 for the first time, representing a significant jump compared to previous months.
Reasons for the Bitcoin Rally
This strong price development is mainly favored by several factors:
- Massive institutional purchases: Large companies like BlackRock (through the iShares Bitcoin Trust), MicroStrategy (now Strategy), and other tech companies are currently acquiring large amounts of Bitcoin, significantly driving up demand. For example, Strategy holds nearly 600,000 BTC worth approximately $65 billion.
- Favorable macroeconomic environment: Inflation is declining, and the US Federal Reserve is signaling possible interest rate cuts, making cryptocurrencies a more attractive alternative asset class – particularly for institutional investors.
Forecasts for the Future
Experts predict further price increases by the end of the year due to this strong upward trend: A renowned crypto analyst sees Bitcoin at around $125,000 in July, then further rising to up to $150,000 in the third quarter and possibly even around $250,000 by the end of 2025. Other models, such as the “Stock-to-Flow” model, even suggest that prices between $250,000 and $500,000 could be possible by mid-2026.
In summary, there is currently a very dynamic phase for Bitcoin with a strong weekly increase of about +20%, new historical highs above $110,000, and optimistic forecasts for the coming months – a scenario that intensely occupies both private and institutional investors.